Sabrina Tran icon

about

Heyo! My name is Sabrina Tran 💁🏻‍♀️

Let’s talk about lightly salted crisps, starch concentrated snacks, thinly sliced deep-fried potatoes: you know, chips: my lifeblood 😋. But let’s also talk about design 🎨. Let’s talk about reframing problems to better fit people’s needs, including the voice of the user in the decision making process, and creating the minimum viable product to optimize time spent by cross-disciplinary teams.

These are some of the guiding principles that I follow. In a given day, you’ll find me rapidly prototyping either by code and/or software, scribbling on bright pink post-it notes and sticking them to my bedroom wall, and hosting debates in my head on whether a flow is working.

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talk to me about my favorite chips

Herrs Barbecue

Hot Cheetos

Herrs Sour Cream & Onion

Smartfood White Cheddar popcorn

Popchip Ridges Bold & Crunchy Buffalo Ranch

Grandma UTZ Kettle-Style

UTZ Sour Cream & Onion

Martin's Bar-B-Q Waffle

Chester's Cheddaar Puffs

Pringles Sour Cream & Onion

Pringles Original

Funyuns

Ruffles Cheddar & Sour Cream

Miss Vickie's Sea Salt

Garden Veggie Straws

Calbee Seaweed & Salt

talk to me about design

Papyrus

Kerning

Akzidenz Grotesk

Bodoni

Lettering

Gil Sans

Bauhaus

Sol Lewitt

Calligraphy

The Memphis Group

Illustration

Wacom tablets

Pens vs pencils

Pixel perfection

PSD & Ram

Univers